Factory Built Homes

How to Create a Winning Customer Experience - Free Advice

2010-07-20T08:50:00.000-04:00

Beverly Koehn started her career as a salesperson in a builder’s model over 20 years ago. Today, she shares her insights as a sales trainer and consultant to builders across the country.

Loyalty is Love

“90% of your customers start the search for their new home online,”

2010-07-12T10:23:00.000-04:00

http://builderradio.com/blog/?p=1530

What’s Your Plan? Converting Ideas into Actions.

2010-07-05T07:28:00.000-04:00

Kerry Mulcrone is well known in builder circles. As a speaker/trainer/sales coach she draws from over 20 years of new home sales experience to help builders and Realtors find new solutions to grow their sales.

http://builderradio.com/blog/?p=1459feed

Investing in Intangible Assets

2010-07-02T09:31:00.000-04:00

Does your company invest in their Intangible Assets? First let’s look at the definition of an asset…”In financial accounting, assets are economic resources. Anything tangible or intangible that is capable of being owned or controlled to produce value and that is held to have positive economic value is considered an asset”…..Wikipedia

The challenge with most small business, especially in the home building sector, i.e. manufactures, builders and dealers is that they tend to measure the value of an asset from only a tangible perspective. Why? It’s their control mechanism. They know their cost, they have control.

What about the Intangible Asset? The employees of these builder sectors, from first point of contact to the home sale are the lifeblood of the business. Unfortunately, it’s a matter of trust. Employers wonder if the employees are really working with the best interest of their employers in mind. Are they following up on leads, do they care? Employers don’t have complete control over the “Intangible Asset” ….that makes them dispensable.

How does the Intangible Asset add value to your business?

Email Marketing Tips for Home Builders and Developers

2010-07-01T13:36:00.000-04:00

Email Marketing Tips:

Email marketing is an important component to a residential real estate marketing strategy.

http://lassodatasystems.web4.hubspot.com/email-marketing-home-builders/

What is your Sales Strategy?

2010-06-30T08:23:00.000-04:00

"In order to create a strategy, you've got to look at the competition, the marketplace, and yourself and find an opportunity to position yourself so that you are creating something different, something unique; something we call a USP - Unique Selling Proposition - that says to the market 'this a real opportunity".....Dan Levitan, Levitan & Associates

http://builderradio.com/blog/?p=1379

Selling More Homes Free Podcast

2010-06-28T14:06:00.000-04:00

Gale Steves is one of America’s leading home authorities. Creative thinker and guru, she helps consumers fashion livable homes and counsels companies to create products she knows people want and need. She has inspired millions with her ideas and solutions, first as a magazine editor, and most recently as the force behind Open House Productions, a consulting company formed in 2001.

Selling NewHomes Free Podcast

Project Management

2010-06-13T14:02:00.000-04:00

The Fast Forward MBA in Project Management (Portable Mba Series)The Fast Forward MBA in Project Management (Portable Mba Series)Construction Management for the Residential Project Manager

Builder Radio

2010-06-13T07:25:00.000-04:00

http://www.builderradio.com/index.html

Do You Understand Mortgages

2010-06-13T07:10:00.000-04:00

Mortgages For Dummies, 3rd Edition

Home Design Program

2010-06-13T07:06:00.000-04:00

Chief Architect Home Designer 9.0

Home Ideas

2010-06-13T07:01:00.000-04:00

Better Homes and Gardens New Garden Book (Better Homes & Gardens Gardening)

$$$$

2010-06-11T08:03:00.002-04:00

Unique Building Process that can save you money!!!!

Home Builder Challenges

2010-06-10T06:38:00.003-04:00

What challenges are you encountering as a home builder? Is it time? money? trades? customers?

Give us your feedback.

Speed Up Construction

2010-06-08T16:29:00.002-04:00

Speed up Construction & Reduced Building Time
Because modular homes are typically built in about 1/3 the time needed to construct a site-built home, with careful planning you can often be in your new home within weeks of selecting it. This is because overall building time is reduced by concurrent site work and home construction. (This also allows for reduced interest on construction financing). In addition, a manufacturer's highly skilled work force has years of experience in the building industry and works year round within the factory. This means that there are no delays from "no-show subs" as may often be the case with a site-built home.

Energy Star

2010-06-07T15:25:00.006-04:00

What is an ENERGY STAR home?

Energy-efficient and environmentally responsible, ENERGY STAR homes are built to high standards making these homes at least 30 per cent more energy efficient than required by the Building Codes. ENERGY STAR homes feature tight construction, advanced windows, sealed ducts, improved insulation and high-efficiency heating and cooling equipment.

Green is Cool

2010-06-07T14:31:00.004-04:00

Being Green is no longer about the little things you do like choosing the right household cleaner or recycling your newspaper, glass and cans. These are the things we all accept as normal daily practices.

Your logo being the right colour doesn’t really make a difference either.

It’s about the big things you do that make a measurable difference... every day.

At Guildcrest, we don’t use words like “sustainable”, “environmentally sound” or “earth friendly.“ Everyone else does, perhaps a little too much. Our “Green” practices are inherent in the efficiencies of our manufacturing process and can be seen in the factory every day. As we build your home they are manifested in the home itself in the form of higher levels of energy efficiency, overall comfort and increased air quality.

So, how do we do it? Here are the 10 most visible and measurable “Green” building techniques that we’ve always used at Guildcrest Homes: http://www.guildcrest.com/green.php

Referral Network

2010-06-07T09:50:00.004-04:00

Building Your Referral Network
An ideal place to start is at industry events or conferences, at your local Home Builders Association or Sales and or at the local committees and groups you might be involved with. Tradeshow or home shows within your local area are a great place to network.
But don’t forget that a lot of the opportunities are in front of you when you least expect them…when you’re doing day-to-day business, grocery store, the coffee shop or local suppliers – any activities where you happen to run into different people are opportunities to network, get a contact and ask for a referral.

Future of Residential Construction

2010-06-03T09:27:00.001-04:00

Guildcrest Building Corporation

2010-06-02T11:50:00.000-04:00

At Guildcrest, we are convinced that high quality modular housing will become the standard demanded by new home buyers. Building indoors offers clear advantages in material protection, worker comfort and superior quality control, particularly in our northern climate. Factory building also permits more efficient material usage and better waste management practices - increasingly important issues for all of us.